Unit 2- Pre Production and planning-Key Terms and Information

Types of Media Production: Television, film, websites, animation, advertising, digital print
Types of Brief:
Formal
Informal
Negotiated- Where the client and the employer will come to a specified agreement upon the brief of the project
Contractual- A legal document which is created between an employee and a client
Tender- A client will produce an advertisement stating they require a media product to be created.
Commissioned- A large corporation employ an independent company to create a product for them
 
Entertainment: Providing the audience with enjoyment and relaxation
Information: Providing facts about a topic
Promotion: Raise the awareness of a product to potential customers.
Revenue Stream: Raise money for a product, contains elements of unpredictability, risk and return
Sponsorship: Money paid for a brand to be associated with final media production. 
Crowdfunding: How finance can be gathered for an idea or project.
Corporate Finance: Try and find businesses willing to invest in the project.
Advertising: The placement of products within a media product such as within a scene of a TV show.
Franchising: Arrangement where one party (the franchiser) grants another party (the franchisee) the right to use its trademark or trade-name  
Milestones: Allows tracking of performance against a deadline
Gantt Chart: A timeline schedule of tasks with resources allocated to them.
Production Schedule: The tasks, resources and timescales of media production
Contingency: A back up resource for anything that may go wrong
Proposal: A plan or suggestion, especially a formal or written one, put forward for consideration by others 
Pitch: A Planned presentation of a project to possibly gain support and financial backing
High Concept document: One page document summarising a project
  

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